茶周期以有机姜为核心，通过现代科学技术探索全新姜式风味，希望通过「时间周期」下的姜饮调理缓解人们的身体情绪，为更多人的生活提供元气补给。针对控糖健身人士，首创0糖0脂0卡有机姜饮「零感系列」，五款产品分别为：元气爆姜、天生荔枝、桃你欢心、生气菠菠、日常可乐。
With organic ginger as the core, the TEACYCLE explores a new ginger flavor through modern science and technology, hoping to alleviate people's physical emotions through the conditioning of ginger under the "time cycle" and provide vitality supply for more people's lives. For those who control sugar and keep fit, the "zero sense series" of organic ginger drink with 0 sugar, 0 fat and 0 calorie is created for the first time.
包装设计灵感来源于瓜果蔬菜防震泡沫网格保护套，产品以水果清新风味突破传统姜饮调配，希望姜饮能像食用瓜果蔬菜一样日常。鲜艳明快的轻复古配色，引起人们的好奇心和探索欲，同时也打破年轻用户对传统姜饮品牌的固有视觉认知，用一杯姜茶的时间，由内无声治愈，向外肆意释放。
The packaging design is inspired by the quakeproof foam mesh protective cover of melons, fruits and vegetables. The product breaks through the traditional allocation of ginger drink with fresh fruit flavor, hoping that ginger drink can be as daily as eating melons, fruits and vegetables. The bright and lively light retro color matching arouses people's curiosity and desire for exploration. At the same time, it also breaks the inherent visual cognition of young users to the traditional ginger drink brand. In the time of a cup of ginger tea, it is cured silently from the inside and released wantonly from the outside.
CLIENT： 茶周期 TEACYCLE
INDUSTRY： 精品速溶姜饮
YEAR： 2022
PROJECTS： 包装设计
